At the HIDA Tokyo Midtown store, we showcased new furniture released this summer, including the ‘kei’ series designed by Wataru Kumano and ‘TUTU’, the first furniture product by FLOOAT (nationwide for the first time). In addition, through our collaboration with Tendo Mokko and Maruni Global Branding, we established the alliance brand KOYORI, presenting furniture designed by Ronan Bouroullec and GamFratesi.